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Archivi tag: Marketing
Are ICT users more innovative? An analysis of ICT enabled innovation in OECD firms
The aim of this study is to assess the effects of information and communications technologies (ICTs) on the firms’ capabilities to innovate in a selection of OECD countries. Continua a leggere
Pubblicato in ICT, Innovation, Report/Paper
Contrassegnato Cooperation, ICT, Innovation, Marketing, OECD
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The Mobile Brandalism of Ghana
The painting of buildings has been seen as a legitimate method of promotion for many brands working in various sectors. Continua a leggere
Pubblicato in Notizie, Produttività
Contrassegnato Brandalism, education, Ghana, Marketing, mobile, sustainability
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